Electrolux

Across five years and several different projects, I helped translate Electrolux’s brand message of “Shaping Living for the Better” to product packaging, e-commerce messaging, web copy, UX copy and more. This included working on-site and remotely to develop messages for their small and major appliance lines across three different brands in their catalog.

Check our their Master X app for their connected blender on the Google Play store to see some of the results.